Platinum Collection


Incontri d'arte 2012

Vittorio Sgarbi e Luciano Massarelli

© Platinum Collection

Incontri d'arte 2012

Vittorio Sgarbi e Marcella Marcis

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Villa Benzi Zecchini

Visita alla mostra

© Platinum Collection

Villa Benzi Zecchini - Incontri d'arte

Vittorio Sgarbi e Luciano Massarelli

© Platinum Collection

Villa Benzi Zecchini - Incontri d'arte

Vittorio Sgarbi

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Villa Benzi Zecchini - Incontri d'arte

Gian Pietro Martin, Luciano Massarelli e Vittorio Sgarbi

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Villa Benzi Zecchini - Incontri d'arte

Marcella Marcis, Vittorio Sgarbi e Luciano Massarelli

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Villa Benzi Zecchini - Incontri d'arte

Marisa Bolzonella, Vittorio Sgarbi e il sindaco Angelo Ceccato

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Luciano Massarelli e Marcella Marcis

Organizzatori della mostra Incontri d'Arte 2012

© Platinum Collection

Incontri d'Arte 2012

Brillante presentazione, come sempre

© Platinum Collection

Palazzo del Senato - Retrospettiva di Gina Roma

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Parigi - Galleria Miromesnil

Marcella Marcis con Ives Praturlon

© Platinum Collection

Venezia - Prigioni del Palazzo Ducale

L'artista Francisca Blazquez (al centro) con il critico Joan Lluis Montané e la collezionista Maria José Mir

© Platinum Collection

Venezia - Prigioni del Palazzo Ducale

Mostra personale dell'artista spagnola Francisca Blazquez "Dimensionalismo"

© Platinum Collection

Milano - Palazzo del Senato

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Madrid - Casa do Brasil

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Luciano Massarelli

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Madrid - Casa do Brasil

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Francoforte - Galleria Raphael 12

Il gallerista Raphael Petrov con Luciano Massarelli

© Platinum Collection

Francoforte - Galleria Raphael 12

Marcella Marcis

© Platinum Collection

Bruxelles - Espace Moselle

© Platinum Collection

"La storia e l'avvenire"

Il Critico d'arte Sergio Gentilini presenta la mostra "La storia e l'avvenire"

© Platinum Collection

Sergio Gentilini con il dott. Michele De Bertolis

Il Critico d'arte Sergio Gentilini con il dott. Michele De Bertolis, assessore alla Cultura del Comune di Vittorio Veneto

© Platinum Collection

Madrid: Arte italiano - La Reflexión del hoy

Inaugurazione marzo 2011

© Platinum Collection

Madrid: Arte italiano - La Reflexión del hoy

Interno della sala

© Platinum Collection


The difference

When we started our business, in 1989, the industry thought we were courageous, as we took an uphill path in the contemporary art world to make Italian artists known in the most important European cities.

That was a long time ago, and our challenge proved successful. In over 20 years we have explored the artistic milieus of Paris, London, Madrid, Bruxelles, Frankfurt… not to mention our own Rome, Milan, Florence and Venice. In these cities we have established relations with the best art critics, Galleries and collectors, who welcome with great enthusiasm each initiative of ours, be it an exhibition or a new book.

Probably, the main factor behind our leadership is our capacity to pave new ways with our initiatives: we have always invented something new, with an eye to quality and the maximum service we can offer to our audience, be it artists looking for international acknowledgment or collectors, longing to add to their collection a piece by an artist who has not appeared in the galleries of their own cities yet.

Today, the market is full of organizations, cultural associations or galleries claiming to be talent-scouts, boasting tens of publications or exhibitions to sell to hundreds, often thousands, art lovers, that are nothing but armies of wishful beginners, published in 4 digit amounts, in catalogues that often have no distribution at all, except for the ateliers of the unlucky artists.

With our passion for doing things well and our experience, we ensure a tailor-made service: we do not work by snail mail or email, except for the very first contact.

We like meeting the artist in person! We go visit him in his studio, wherever it is, because we want to know him well and duly introduce him to those we will offer his work to. Our job is not limited to mere remote contact with a lot of artists to end up with crode and ill-managed exhibitions, that can only result in a bad memory.

We follow each artist, in every step of the evolution of his market, and offer him our experience to manage its changes and developments.

Of course, we do not target everybody: in our exhibitions, as well as in our publications, we always apply the principles of selection and quality, as well as our professionalism in organization, which has always been our distinctive mark.

In time, a lot of people tried to copy us. But the difference remains, that tells the original from an improvisation.